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Selected Brighton Magazine Article

Thursday 11 November 2021

The Fratellis Aim To Become One Of The First Fully Climate Positive Bands In The World

The Fratellis are working towards making the band one of the first fully climate positive bands in the world.

The carbon footprint of the band will be audited, and they will look to reduce it wherever possible.

Then any remaining carbon will be offset by planting and growing hemp around the world and even in Scotland, with farmers being paid for carbon credits, through the work of Melinda Woolf and the Future For Humanity Foundation.

The long-term partnership between the band and the two organisations is a commitment to work towards becoming fully climate positive as quickly as possible.

Jon Fratelli said: 

"This is something we have thought about a lot - we are conscious of the mark we leave on the planet and we do try to do what we can already.

"But this partnership is really exciting. We were approached by Beyond The Green and Future For Humanity and loved what they are doing.

"We have fully committed to working with the team to become climate positive.

"This means we will reduce our carbon footprint wherever possible, and what is left over will be offset by growing hemp.

"It's a really exciting partnership and I am looking forward to learning more about hemp and the amazing things we can do with it."

Melinda's Future For Humanity Foundation project, Regen Impact, works with farmers in growing Industrial Hemp towards achieving the United Nations Global Goals.

She believes that musicians, artists and the entertainment industry have a huge role to play in making the world take notice and accept that hemp can be a vital part of creating the solutions that are needed to ensure climate change and making the Global Goals reality.

Melinda said: 

"It's incredibly exciting to welcome The Fratellis to the Future For Humanity family.

"We will work closely with them from NOW to offset with an aim to minimize their carbon footprint and make them climate positive. 

"Hemp is a standout showcase that demonstrates the best of solutions that are available. 

"As a crop, hemp impacts 'Life on Land' as it sequesters more carbon than traditional agriculture crops. 

"In manufacturing, hemp can replace almost everything that humans use, and not only can it make products that can be biodegradable, they are actually regenerative in nature and good for the planet when grown due to its carbon sequestration and soil remediation properties.

"There is no point in shaming or blaming nations, leaders, companies or people for what has been done wrongly in the past – it's about looking to the future and making the positive changes that are possible now. 

"We must find the moonshot solutions that ensure a bright future for humanity. 

"The Fratellis are committing to doing their part in this and we are so happy to be working with them on this incredible project."

Jon added: 

"To be involved in this partnership is a no brainer for us. Our need to act on Climate Change is obviously a prominent news story at the moment due to COP26 but climate change is an issue that's been on our minds for a long time.

"It's our responsibility to take action, rather than talking about it.

"I'd love to make a hemp record one day - the actual vinyl - and we are exploring this too."

by: Mike Cobley


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Credit Vicki McManus

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Credit Vic Frankowski

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Credit Rosie Powell

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