Wednesday 17 October 2012
Squeeze Launch Their Pop Up Shop & Announce New Songs Prior To Brighton Dome Appearance
Squeeze unveiled their Pop Up Shop, “a combination of new songs and technology, of musicianship and experience,” a unique idea that their Brighton fans will be able to take advantage of at the Dome, next month.
With music consumers who still cry out for music in the old fashioned sense - that they can touch, and feel – whilst existing in an industry where the outlets for the physical product are diminishing, Glenn Tilbrook and Chris Difford will be taking their Pop Up Shop on the road.
Thirty-five years after their first record release they are embracing technology to ensure that they remain as relevant and accessible as ever.
At the end of each of the 22 nights of the tour Glenn and Chris will move from the stage to the Pop Up Shop, performing as they go.
Fans will then be able to buy a recording of that night’s show which will include new Squeeze songs.
Glenn said: 'When Squeeze signed to a major label in 1978 the phrase they used to describe our first album was 'A Giant Step Sideways'. That world no longer exists and I definitely don't mourn its passing.
“I love the opportunities and surprises thrown up by the digital age and the fading away of the major labels. Being able to innovate and take control of our own destiny is something I could only have dreamt of back then.
“So this Pop Up Shop tour is where we're at now... a combination of new songs and technology, of musicianship and experience that make this tour for Squeeze 'A Giant Step Forward'.”
To develop the shop Chris and Glenn are working closely with Sandbag, a merchandise company who only source ethical products which is an important factor for the band.
“With the traditional record label no longer relevant for us, our relationship with the merchandisers is increasingly important in order to help us deliver quality products for our fans” explains Glenn.
Fans will be delighted to hear that Glenn and Chris have been writing new material, the first in 14 years, and that these songs will be available at the shows.
Chris added: "It's taken a long time to get ourselves back to the writing table, mainly because we've been touring our greatest hits packages in the UK and in the States. Time for new material, and things have moved on.
“Glenn now co writes the lyrics and as before produces the music in his South London studio. Simon Hanson, John Bentley, Lord Large are the backbone of the lineup.
“The tour and album will prove I hope that we can move with the times and use our imaginations to sell our songs.
“I'm looking forward to next year and holding the old fashioned version of the new album in my hands, but for the meantime we are tooled up like travelling sales men and going on the road with new songs and our live show. See you at the Pop Up Shop.”
Squeeze play Brighton Dome on Wednesday 29th November. See brightondome.org for more details.
by: Mike Cobley
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